Exceptional Timepieces. Personally Curated.
Buy, sell, trade, and source authentic luxury watches with Matt Jones and AIM Luxury Timepieces — one trusted point of contact for every side of the collecting journey.
Looking for a specific piece? Let AIM source it.- Independent luxury-watch dealer
- Wisconsin based
- Insured shipping
- Authenticity commitment
In the collectionPersonally Inspected
Provenance & references verified
- Carefully InspectedEvery timepiece is examined in detail before it is offered or acquired.
- Authenticity FocusedWe prioritize provenance, references, and genuine components on each watch.
- Secure & Insured ShippingFully insured, signature-required, and tracked door to door.
- Personal Collector SupportWork directly with Matt Jones from first inquiry through delivery.
- Buy, Sell, Trade & SourceOne trusted point of contact for every side of the collecting journey.
Featured Inventory
A curated selection of pieces currently available. New arrivals and noteworthy watches, updated as inventory changes.
Shop by Brand
Brands drawn from current inventory and completed deals. AIM is an independent dealer and not an authorized retailer for any brand.
Buy, Sell, Trade or Source
One trusted point of contact for every side of collecting. Choose the path that fits where you are today.
Collector Knowledge. Personal Service.
AIM Luxury Timepieces is led by Matt Jones, an independent dealer based in the Wausau, Wisconsinarea and serving collectors throughout the United States. Every inquiry goes directly to Matt — not a call center or sales floor.
Matt's approach is straightforward: honest valuations, careful inspection, and a genuine interest in placing the right watch with the right person. Whether you are buying your first serious piece or trading within a mature collection, you work with one person who knows the details.
Prior Deals
A selection of watches recently sold, purchased, sourced, and traded. Client identities and transaction details are kept private.
SoldSeamaster Aqua Terra 150M
Ref. 220.10.41.21.06.001
Grey teak dial with blue accents on a matching rubber strap — placed with a collector after a quick, clean sale.
View Deal
SoldSuperocean Automatic 44
Ref. A17376
The colorful "rainbow" index Superocean on its yellow rubber strap, sold complete with box and papers.
View Deal
SourcedSeamaster Diver 300M
Ref. 210.22.42.20.03.002
Two-tone Sedna gold and steel with the summer-blue wave dial — sourced to spec for a client.
View Deal
TradedRoyal Oak Offshore
Ref. 26470
A stunning open-caseback Offshore with its 22k gold rotor, taken in on a two-way trade.
View Deal
SoldBig Bang Unico Pink
Ref. 411.EP
A limited pink aluminum Big Bang Unico with skeleton chronograph dial — a bold statement piece.
View Deal
SoldPremier B01 Day-Date
Ref. A45340
Black dial Premier Day-Date on a steel bracelet — a versatile everyday chronometer.
View DealHow the Process Works
A clear path from first conversation to a completed, secure transaction. No pressure, no surprises.
- 01
Explore or Inquire
Browse available inventory or send Matt the details of what you have or want.
- 02
Speak Directly With AIM
A personal conversation about condition, references, value, and next steps.
- 03
Confirm Terms
Agree on inspection, pricing, or trade values with full transparency.
- 04
Secure Transaction
Complete payment or trade and receive the watch through insured shipping.
What Collectors Say
Verified five-star feedback from collectors who have bought, sold, traded, and sourced timepieces with Matt at AIM.
“What a great experience. Matt was very responsive to my requests and helped me out. Found a watch he was selling and we worked out a very reasonable price. I told him that I was going to be out of the country, and he said he would hold it until my return. He was a pleasure to work with and would definitely work with him again. AIM Luxury Timepieces was fantastic!! The watch was exactly as described and I’m sure my wife will enjoy it. It is an anniversary gift and I was happy that it got here overnight!!”
“My experience with Matt at AIM Luxury Timepieces has been exceptional. He’s honest, responsive, and incredibly knowledgeable, making the entire process smooth and stress-free. Every detail was handled with professionalism, and his communication gave me complete confidence from start to finish. I highly recommend Matt and AIM Luxury Timepieces to anyone looking for a trustworthy seller and a top-tier buying experience.”
“Matt has been a Godsend, I’ve been working & dealing with Matt of AIM for over a year now, trusted him with all of my timepieces… buying, selling, trading, consigning, polishing, you name it. I was blessed to have met him, he’s been indispensable and an absolute pleasure to work with. Trustworthy, timely, communicative and a pleasant guy. Recommend in the strongest possible terms!”
“I had an incredible experience trading my watch with Matt! From start to finish, he made the entire process seamless and stress-free. Matt went above and beyond to ensure I felt comfortable, sending videos of the packaging process, covering overnight shipping, and promptly answering all my questions with patience and clarity. Matt’s professionalism, transparency, and dedication to customer satisfaction are unmatched. I highly recommend working with him for any watch trade or purchase.”
“Worked with AIM to source a Cartier Santos. The process was smooth and Matt communicated consistently throughout the transaction. The watch was beautiful and in great shape. Would definitely work with AIM again!”
“Matt was great to work with. Very knowledgeable and answered all my questions. We came to a good price and the transaction was smooth. Very much enjoy the watch (1960s Omega Seamaster chronograph)!”
“Matt was a pleasure to work with! Wealth of knowledge, extremely responsive and honest. He has an excellent way of explaining things without making you feel talked down to. I recommend AIM Luxury Timepieces for all of your watch needs!”
“AIM Luxury Timepieces is a great business. Matt shipped a Breitling I purchased via him priority overnight, in a well-packaged box. The piece arrived perfectly as described and I wear it almost every day. Thank you!”
“Excellent experience from start to finish. The watch was exactly as described, customer service was outstanding, and the entire transaction was handled with the utmost professionalism. A deal you can trust with complete confidence.”
Searching for the Right Piece?
Tell Matt what belongs in your collection. AIM can help locate, evaluate, and secure the right opportunity.
New Arrivals & Collector Opportunities
Occasional updates on newly available pieces, recently sourced watches, and notable market insights. No noise.
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